Could your website be putting customers off?
These days businesses have so many different balls to juggle at once, it’s inevitable that something is going to slip past at some point. Most commonly, it’s the website that it forgotten about – but really, this should be a top priority for everyone. Your website is effectively your ‘shop window’ – it’s what attracts […]
How to generate word of mouth referrals
We all know that the best way of generating new business is via word of mouth – powerful testimonials from a trusted source can be one of the biggest influences when making a decision. However, most businesses have limited time and resources available which prevents them from properly listening to their customers, meaning that they […]
Building Trust Online
How do you decide which website to purchase from? Most online consumers purchase from brands that are well recognised and trusted, but most businesses online will never be able to gain the recognition that a global brand such as Amazon enjoys. However, there are some simple things that you can do to your website to […]
Customer Service Stories: The good and the bad
We’ve all had those great customer service moments that we want to share with our friends, then there have been those times when we’ve been so outraged with the service that we want to make sure that as many people as possible hear about it. What do you think gets shared most online; positive customer […]
Tips and Tools for a Better Website
Are you disappointed with how many sales or enquiries come via your website? Or maybe you’re just simply bored with the design? Then it could be time to consider updating your website. There’s lots of different factors to take into consideration for a website, but sometimes it’s the small things that have the greatest impact. […]
How Do You Know What Your Customers Really Think?
Are your customers happy with the service you provide? Most businesses will assume they are providing good service and that unless a customer shouts, they are all happy. The problem is that businesses don’t do enough to identify those who are unhappy, therefore the service is never improved and eventually they will lose those customers. […]
Get the most out of your Email Marketing
Many businesses assume that email marketing is an old-fashioned, out-of-date practice that really isn’t worth bothering with. But with the increasing popularity of smartphones and tablets in recent years, emails are more accessible and more valuable than ever. Have you tried email marketing? Most businesses make common mistakes that could be having a negative impact […]
Who is Controlling Your Business Online?
Google recently announced some upcoming changes to their Third-Party Policy, the most notable point of this is that all customers should have access to their Google accounts and all of its products, regardless of whether the service is provided and managed by a third party. It throws up an important question for your business’ online […]
The FBR3 System – How do you collect feedback and referrals?
Do you have a process for collecting feedback and referrals within your business? We know that most of the time business owners are too busy making sure that everything runs smoothly and all of the jobs ‘that can wait’ never get done, one of those being; to ask for feedback and referrals. Most businesses will […]
How to Index Your Content Faster
You’ve probably heard about Google Webmaster Tools and you may have created an account, but we bet you’ve never really paid any attention to it. Right? Truth is, there’s a lot of valuable information and tools available through the system. One particularly useful tool that we are going to focus on is, ‘Fetch as Google’. […]