Twitter’s Got A New Look
If you’ve logged into Twitter recently, you may have noticed that some profile’s now look slightly different. Following on from Facebook’s recent face lift, Twitter has introduced their own version of the cover photo, which they have named ‘Header Image’. You’ll now find the profile picture and below details displaying in the centre, with a […]
What links should I be avoiding?
Since Google’s recent Penguin update which had a massive impact on many sites, especially those with lots of “unnatural links”, there has been plenty of speculation about what “good” links are and whether you should bother with linking at all. Despite a lack of clarity from Google as to what links are considered “unnatural”, link […]
Using Industry News for Content Marketing
Everyone is always going on about how you need to get fresh content on your website regularly in order to keep Google happy, but it isn’t always that easy. It’s easy to quickly run out of talk about your products and services, and you’re left stuck not knowing what to do next. A method of […]
How to Identify and Fix Your Worst Landing Pages
If you’re getting a decent about of traffic going to your website, but not enough conversions, then the problem may lie within your landing pages. Using Google Analytics, these weak pages can be identified and given an overhaul. Many factors contribute to a user dropping off the page and not making a transaction. It may […]