Small Changes, Big Impact
Making some small changes to your website, could have a huge impact on the number of enquiries and sales it generates. With the increasing amount of competition on the web, it’s important to make sure you go above and beyond with your website to make it as appealing as possible and to make sure you […]
The New Look of Google Maps
Google has recently introduced a redesigned Google Maps experience for PC and mobile. It is only available via invitation at the moment, then will be gradually rolled out to everyone. The changes include a cleaner redesign of the map interface and how search results are sorted. Individual business listings will also displaying much more detailed […]
Google AdWords No Longer Allows Phone Numbers in Text
Google has been making some updates to their AdWords policies, and starting from this month, will no longer be allowing telephone numbers in the ad text. Any ads which contain phone numbers in the text, will be disapproved by Google. If you do still want to include a number with your ad, the call extension […]
Email Marketing isn’t Dead
Social Media has become increasingly popular among businesses in recent years, it’s the latest way to connect with customers and drive sales to your website. But this doesn’t mean that the traditional methods still don’t work. Email marketing is easily brushed off by businesses, but recent statistics show that it should be a central part […]
What to Research Before Launching a New Website
If you’re unhappy with your current website and are considering having it rebuilt, there’s a few things you should consider before jumping in.To avoid the same mistakes being made with your new website, it’s important to evaluate what the issues are and come up with real solutions to fix these.We’ve got some tips on the […]
Using Twitter’s Vine to Promote Your Brand
Have you heard of Vine? It’s the latest social app to cause a stir online, with big brands such as Gap already using it. Vine is a video app, which allows Twitter users to share super short videos of up to six seconds long, with their followers. So if you’re an Apple user, download it […]
Getting the Most From Google Adwords – Our Top Tips
Before you jump into investing a load of money with Google AdWords, make sure you’ve got a clear idea of what you want to achieve from it and set a realistic budget. PPC Campaigns can take a lot of work and fine tuning to get them just right for your business, so we’ve got some […]
Making Your Website Sell
Did you know that 80% of your site’s visitors will only see 20% of your website? This means you should stop wasting your time with the pages that they will never look at and identify the ones they are, so that you can make these as effective as possible. The first step is to check […]
Optimising Your Organic Listings
Having well written ads and relevant keywords doesn’t just apply to your Google Adwords, it’s important for your organic listings too. The description and title displayed on Google is what could attract potential customers to your site, so it needs to be appealing, for both real people and the Googlebots. Before you get started, make […]
Using Google+ for your Search Engine Optimisation
You’ve probably heard of Google+, the search engine’s attempt to compete with the likes of Facebook and Twitter. Despite being another social network to get your head around, Google+ can have significant benefits for your SEO. One of the big factors of good SEO, is links. These can be difficult and time consuming to get, […]